About
I am Dr. Anees Wajid, a dedicated academic with a Ph.D. in Management Sciences from COMSATS University, Islamabad. Currently, I serve as a Lecturer in the Department of Management Sciences at Hazara University, Mansehra, where I have been contributing to teaching and research for over six years. My research interests encompass service research and neuromarketing, with a particular focus on advancing service-dominant logic as a meta-theory in marketing.
Expertise and Achievements:
• In-depth Experience: Over six years in academia, specializing in service research and neuromarketing, with significant contributions to understanding consumer behavior and brand image through innovative approaches.
• Recognition: Published in high-impact, peer-reviewed journals, with several articles in renowned journals such as Marketing Intelligence & Planning and Journal of Retailing and Consumer Services. My research has garnered attention for its impact on marketing theory and practice.
• Leadership: Active in academia and research, I have contributed to curriculum development, served as a research coordinator, and engaged in various academic and administrative roles at Hazara University.
Services Offered: I offer specialised consultancy and research services in management sciences and marketing, including:
• Service Research: Expertise in service research and neuromarketing, with a focus on advancing service-dominant logic.
• Consumer Behaviour Analysis: Insights into consumer behaviour through innovative research methods.
• Academic Mentorship: Guidance on research projects, academic writing, and curriculum development.
My commitment to advancing marketing research and education ensures that I provide both cutting-edge solutions and practical insights. For expert consultation and collaboration in management sciences and marketing, please feel free to reach out.
Expertise and Achievements:
• In-depth Experience: Over six years in academia, specializing in service research and neuromarketing, with significant contributions to understanding consumer behavior and brand image through innovative approaches.
• Recognition: Published in high-impact, peer-reviewed journals, with several articles in renowned journals such as Marketing Intelligence & Planning and Journal of Retailing and Consumer Services. My research has garnered attention for its impact on marketing theory and practice.
• Leadership: Active in academia and research, I have contributed to curriculum development, served as a research coordinator, and engaged in various academic and administrative roles at Hazara University.
Services Offered: I offer specialised consultancy and research services in management sciences and marketing, including:
• Service Research: Expertise in service research and neuromarketing, with a focus on advancing service-dominant logic.
• Consumer Behaviour Analysis: Insights into consumer behaviour through innovative research methods.
• Academic Mentorship: Guidance on research projects, academic writing, and curriculum development.
My commitment to advancing marketing research and education ensures that I provide both cutting-edge solutions and practical insights. For expert consultation and collaboration in management sciences and marketing, please feel free to reach out.